The Power of Co

The BCCM is proud to launch The Power of Co – a new storytelling campaign celebrating the people and purpose behind Australia’s co-operatives and mutuals.

Inspired by a global movement, The Power of Co showcases the strength of collaboration and shared ownership through the voices of Australian co-operative and mutual leaders.

The campaign will feature a series of videos highlighting what “The Power of Co” means in action – from community impact to business success.

Unveiled at the 2025 BCCM Leaders’ Summit, our new campaign celebrates how cooperation drives sustainable success – in business, in communities and across Australia.

Watch now and join the movement:

• The Power of Co – Rohan Mead
• The Power of Co – Sheena Jack

To accompany the video series, we’ve developed Purpose, Vision & Messaging for Co-operatives and Mutuals: A Book of Messaging for Co-operative Principles – a companion resource to help organisations communicate the power of cooperation with clarity and confidence.