BCCM launches the Mutual Value Measurement framework in Europe

26 May 2023

Melina Morrision MVM European Launch

ICMIF member the Business Council of Co-operatives and Mutuals (BCCM, Australia) has formally launched its world-first framework that measures the value of cooperatives and mutuals in Europe.

Mutual Value Measurement© (MVM), developed by the BCCM in conjunction with Melbourne’s Monash University Business School and Warwick University Business School was launched on Wednesday 24 May at an event at London’s The Shard.

“Valuing the positive impact of cooperatives and mutuals on their members, their customers, their communities, and wider society, is well overdue,” said Chief Executive Officer of the BCCM, Melina Morrison (pictured above, at the launch).

“In fact, one of the greatest challenges for coops and mutuals is to be able to quantify and communicate the value they create, in ways that are understood by their stakeholders. We know there is a huge gap between the scale of the cooperative movement and the visibility and awareness of the business model. Nowhere is this more evident than in Australia where eight out of ten people are members of at least one cooperative or mutual and only three out of ten are aware of that fact.

“Mutual Value Measurement is a framework that makes sure none of the value coops create is hidden, overlooked, or ignored.”

Read the full article, BCCM launches the Mutual Value Measurement framework in Europe, ICMIF, 25 May 2023

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